Analytics

How to Set Up Cross-Device Tracking and Reports in Google Analytics (2020)

In this blog post, I will walk you through the foundations of cross-device measurement in Google Analytics, how to start tracking user ID...

4 Ways How to Use Custom Dimensions in Google Analytics in 2020 (Tutorial)

In this blog post, I will walk you through the main advantages of using custom dimensions and I will share some use cases and examples...

3 paid marketing strategies for retailers navigating Covid-19

Paid advertising strategies for retailers navigating the pandemic and how to track performance so you can quickly adapt and optimize...

Beginner’s Guide to Digital Marketing Report Types

In this post we provide an overview of the steps you can take now to build an efficient reporting structure.

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